Delivering Great Experiences
Delivering Great Experiences
Don’t settle for long start times, re-buffering, stalling, poor quality, and high mobile data bills for your viewers. Instead, remove the frustration of watching video on mobile devices and deliver great mobile video experiences that lead to satisfied viewers, increased engagement, and higher re-engagement with your mobile video apps resulting in increased revenue and a longer lifetime value of the viewer.
Your viewing audience will enjoy great mobile video experiences where they don’t have to spend a lot of time searching for video to watch that is of interest to them, where the video starts instantly, never stalls or re-buffers, is always consistent HD quality, and where they can watch it anytime, anywhere at zero to near-zero mobile data cost.
Combining Data Science and Data Networking
Combining Data Science and Data Networking
Mobile is the future of video, but it is broken. Today, mobile video experiences are quite frustrating. First, it takes a long time to find a video to watch and then once a viewer chooses a video, it takes a long time to start. Once it starts, it re-buffers and stalls, is not consistent HD quality, and uses up lots of expensive mobile data resulting in a high mobile data bill at the end of the month.
All this leads to frustrating experiences, lost customers, and lost revenue. The problem is that today’s Content Distribution Networks (CDNs) with big servers scattered in data networks don’t work for mobile video. They are on the wrong side of the bottleneck and rely on streaming.
Incoming solves mobile video by turning the notion of the Content Distribution Network on its head and turns the billions of mobile devices (smartphones, tablets, and phablets) into an integral part of the CDN. Incoming does this by uniquely combining the disciplines of data science, machine learning, and data networking to intelligently pre-position video content onto mobile devices ahead of time before viewers watch it at zero to near-zero mobile data cost to the viewer.
With its novel technology in embedded machine learning and context-based data collection, Incoming understands a viewer’s video interests and viewing behavior. Incoming uses this personal learning to build predictive behavioral models around viewers’ video interests and how they connect to data networks. With these learning models, Incoming can determine what videos viewers are most interested in watching, when is the best time, and over which wireless networks to pre-position (i.e., push) this content onto their mobile devices before they watch it and do this at the lowest mobile data cost to the viewer. These models also dynamically change and adapt to the user environment and can be used across multiple applications and solutions.
The result is great mobile video experiences where it is easy to find videos to watch, the videos start instantly, never re-buffer or stall, are always HD quality, and where the viewer can watch video anytime, anywhere and not have to worry about high mobile data bills. This leads to longer engagement, continued audience re-engagement, and satisfied customers resulting in increased revenue and a longer lifetime value of the viewer.
To measure how much we can improve mobile video, we put our technology inside Incoming TV for Android, which has become the leading app for enjoying flawless HD mobile video, anytime anywhere. Now that we have cracked the code of mobile video pre-positioning, we are making our technology available to mobile video content providers.
Push Video
Push Video
Incoming’s customers are anyone who offers a mobile video app and is comprised of the thousands of mobile video app developers and content providers. Incoming provides its solutions through its platform composed of an on-device SDK that goes into mobile video apps, a management and control dashboard, and a cloud-based data collection, system optimization, and analytics backend service.
Incoming makes it easy to add intelligent content pre-positioning to any mobile video app. Our Push Video SDK includes a lightweight library that can quickly be added to your app, enabling you to start pushing great HD video experiences to your mobile audience, to increase engagement and to have your audience continually re-engage with your app more often.
Incoming provides an easy-to-use Control Panel for managing your Push Video services. As a mobile video content provider, you can get started in minutes, configure videos and feeds to be pushed, target your audience, schedule the delivery of videos, preview notifications, and receive real-time engagement analytics.
Today’s video analytics are historical around users and content – i.e., this viewer watched this content. Mobile video, however, is a different world. People move around, their devices are highly personal to them, and they watch different content depending upon what they are doing and where they are. Incoming is changing the game by providing contextual and predictive behavioral analytics for mobile video – i.e., this viewer watched this content in this context. For example, were they at home in the morning, at work during the day, at the gym after work, on the bus, or on the train?
Deliver, schedule, and manage short-form video notifications for apps to alert subscribers of upcoming episodes, the availability of new videos, or to promote new content, as examples. The video clips can be 6, 15, 30 seconds or more and are pre-positioned on the mobile device ahead of time so that they always provide a great experience, start instantly, never stall, can be watched anywhere, anytime, and are of stunning HD quality. Once the video plays, the viewer is dropped into the app re-engaged. Push Video Notifications are a great way to drive higher and continued re-engagement of your mobile app.
As a mobile video content provider, you want your viewers to easily and quickly find videos they want to watch from your library so that they spend more time engaged instead of spending a lot of time searching. Incoming solves this by pre-positioning content on the mobile device selected either by you, manually by the user, automatically by Incoming’s video interest models, or by a combination of all of these. In this manner, the viewer will always quickly find personalized content of interest to them, and they will always have a great experience – with instant start, no stalling, consistent HD quality, and low mobile data cost – spending more time watching your video. This applies for on-demand or as well as broadcast video content.
Who are we?
Who are we?
Incoming is founded by industry leaders in embedded machine learning, data science, data networking, and mobile and digital video and uniquely combines these disciplines to intelligently pre-position (i.e., push) video content onto mobile devices.
Investors include Warner Bros., One Ventures, Intel Capital, Citrix Startup Accelerator, and NICTA - Australia’s ICT Research Centre of Excellence and birthplace of software in 1.5bn mobile devices.
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Sydney, NSW 2015, Australia
+61 419 437 092